LAS VEGAS (June 3, 2015) – Aristocrat has premiered its new Carded Mystery™ progressive jackpot solution at Maryland Live! Casino. Carded Mystery is the latest in a series of new system solutions Aristocrat has brought to market recently that help operators generate carded slot play and increase loyalty.
Just days after it launched, a Jessup, Maryland woman won $97,797 on her 60-cent bet.
Aristocrat custom-designed the solution. The Carded Mystery solution creates excitement and heightens anticipation by adding the chance for carded players to win life-changing jackpots.
Carded Mystery is a customizable program that enables marketing departments to target all or specific loyalty players to increase bonus play and enhance value to rewards programs while creating opportunity to drive higher slot revenue. The solution is fully integrated into media systems to create visual appeal and leverages the bonusing pool to change player behavior while expanding progressive link capability across the enterprise.
Aristocrat Vice President of Systems Products Angelo Palmisano said, “We are very excited to launch Carded Mystery, ushering in a new era of bonusing excitement and loyalty potential in the gaming industry. We are delighted to have premiered the new solution at Maryland Live! Casino, which has been a valued and trusted partner since before the property opened.”
Maryland Live! Casino’s program, “Giant Jackpots,” launched May 28 and is the first of its kind in the State of Maryland. Each Giant Jackpot at Maryland Live! will start at $50,000 and grow every time an eligible guest makes a spin on an eligible slot machine (excludes video poker and electronic table games) with their Live! Rewards Card or new Giant Jackpots Card properly inserted. The jackpot is guaranteed to hit by the time the jackpot reaches $100,000.
“We’re thrilled to announce the launch of Giant Jackpots at Maryland Live! Casino,” said Robert J. Norton, President & General Manager, Maryland Live! Casino. “It’s going to create unprecedented excitement on the casino floor to know that any wager played in an eligible slot machine could trigger the Giant Jackpot, independent of the individual slot machine’s jackpot. And it’s guaranteed!”
Aristocrat Technologies Inc. is a subsidiary of Aristocrat Leisure Limited (ASX: ALL), a leading global provider of land-based and online gaming solutions. The Company is licensed by more than 200 regulators and its products and services are available in more than 90 countries around the world. Aristocrat offers a diverse range of products and services including electronic gaming machines and casino management systems.
# # #
Paul Speirs-Hernandez, Steinbeck Communications
+1 (702) 413-4278